Agenda.

09:45 – Registro

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10:15 – Presentación

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10:25 a 11:10 – Paul Muret – GOOGLE: The Future of Measurement

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11:20 a 12:05 – Pere Rovira – Webanalytics: Big Data + Premium

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BREAK CAFE

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12:35 a 13:00 – Alfonso Duro – DoubleClick: Marketing Manager – Attribution 360

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13:10 a 13:55 – Enric Quintero – Metriplica: Midiendo con GA el on y el off
en un caso real
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BREAK MEDIO DÍA

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15:30 a 16:15 – Ander Jáuregui – The Cocktail: Workshop Google Tag Manager (GTM)

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16:30 a 17:15 – Jaume Clotet – WATT: Mobile analytics (APPs), novedades y aplicaciones con GA

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17:30 a 18:15 – Guillermo Vilarroig – Overalia: Workshop Cómo usar las novedades de Google Analytics (costes, moneda, enhance attribution campaign)

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18:15 – Cierre

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